Brand Identity
We craft each piece with LOVE ~ because without love, what’s the point of life?
Dreams &
Story Telling
Clothes you once dreamed of as a child, filled with playful nostalgia and girlish fantasies.
We believe every piece can be your princess moment ~ perfect for weddings, prom, coming of age day, birthdays and parties.
Whether it’s a special occasion or just an ordinary day, think of us as your fairy godmother to make you feel more magical.
Our Aesthetic
Synonymous with modern romance and unapologetic femininity, where elegant beauty meets a sophisticated edge. We aim to strike a balance between sexy and cute!
Delicate florals, soft ruffles, and whimsical bow details come together to create a quirky, coquettish spirit.
Timeless & Crafty
Built on classic silhouettes, our ready-to-wear pieces are produced in limited quantities, with couture gowns made to order ~ ensuring quality and exclusivity.
Updated in unconventional fabrication and artisanal innovative textures, each style is unique and meant to be treasured across generations!
Favourite Colour
We love Pink! Why don’t you?
It’s our signature colour, the DNA of our brand! #ThinkPink
Our Brand Story
International designer Ryan LO established his eponymous label in 2012.
Originally from Hong Kong, LO's designs combine high and low pop culture references from East and West, informed by personal instinctive touches.
After graduating from London College of Fashion, LO was immediately selected by Lulu Kennedy MBE to showcase at London Fashion Week's ‘Fashion East’ lineup, and later received the British Fashion Council's NEWGEN award for three consecutive years, chaired by Sarah Mower OBE.
The Chinese-British designer was a semifinalist for the second edition of the LVMH Prize.
The label had counted Net-a-Porter, Dover Street Market, and Moda Operandi among its international stockists.
Actresses such as Elle Fanning, Lily James, Lucy Boynton, and Kiko Mizuhara dazzled in his clothes on the red carpet, and with features in publications such as Vogue, The New York Times, Dazed, and i-D.
The label’s past collaborations include Google Pixel, Sanrio Hello Kitty, Sketch London, and Launer London and more.
Contact us!
studio@ryanlo.co.uk
♥
London, UK
Hong Kong SAR, China